|Is Jio part of a Blue Ocean strategy or different ??|
Innovation is the future. Innovation is the key to continued growth and relevance in the market place - iridiamedical.comIndian academics are jumping head over heels to publish and research western world innovation but woefully lack in highlighting and projecting great innovation that happens here in India itself.
Value innovation is a key principle of "blue ocean strategy," a business approach that focuses on creating new market spaces instead of fighting competitors existing market share
|Heavy infrastructure investment|
Is this Jio success story borne out of creative Indian ingenuity to make it a unique and unparalleled exercise that could be applied to any part of the world ?
|Is this a transient phenomenon ?|
Jio invested about $23 billion in improving indigenous telecom infrastructure since 2010, not resorted to by any major player worth the salt in the world.
Even the foreign telecom players within India like Vodafone of UK, Telenor of Norway and Docomo with Tata felt the heat increase and had to run for cover. While Vodafone joined with the Birla IDEA to survive in the Indian market, Telenor and Docomo exited disgracefully from the country. Other global telecom players were smart enough to forecast the ultra heavy competition in the Indian market and played safe keeping off. A highly corrupted telecom environment in the country became a highly competitive one in about fifteen years time.
Even the low-cost leaders of the world, the world's largest, Chinese telecom majors eg. China mobile, were no worthy competitors for Jio. The scenario in China is very different from that in India. In India there are no heavy state controlled policies as in China and Chinese bulldozing techniques would not work in India. (shamefully for China and to its own detriment and destruction, all the large Chinese companies are state controlled, doctored and manipulated !!) The Chinese prowess as we see now, is it a mirage ?
Offering 28 days of totally FREE local and long-distance telecom access to the citizens of India at just $0.75 (for 28 days), the JIO offer of low-cost high value innovation is unparalleled anywhere in the world and has left the world shocked and stunned at how an Indian telecom operator could offer high quality top notch telecom operations at such cheap rates.
Also this is a time for our competent and qualified Professors from top academic institutes within the country to shed their pro-west stances and shed off the gown of total subservience to external influence and start looking at their own strengths and capabilities, believing in themselves, holding their head straight and high !!
Why does Management Innovation matter - a 2006 Gary Hammel HBR article ..